The Seoul Mobility Show Organizing Committee (Chairperson and Chairman of the Korea Automobile Industry Association, Gangnam Hoon, hereinafter the Organizing Committee) unveiled the key visual image of the ‘2023 Seoul Mobility Show (Seoul Mobility Show 2023)’, signaled a serious start.
The 2023 Seoul Mobility Show will be held for a total of 3 days from March 31 (Fri) to April 4 (Sun) at KINTEX Exhibition Center 9, Goyang-si, Gyeonggi-do. Prior to this, the ‘Press Day’, a press conference, will be held on March 10 (Thursday), the day before the opening.
The key visual, released on the 30th, presented a new vision for the Seoul Mobility Show by embodying a three-dimensional meaning that transcends the spatial constraints of land, sea, and air.
The two circles placed on the left and right sides of the key visual have motifs from various mobility components such as lights, steering wheels, propellers, and compasses. It symbolizes identity and vision. In addition, the colorful line graphics of the key visual background express the infinite connection and expansion of mobility.
An official from the organizing committee said, “The ‘key visual’ contains the symbolism and vision of the Seoul Mobility Show, which will be converted into full-scale future mobility content.” You will be able to experience a comprehensive mobility culture through various experiential events and educational programs.”
Meanwhile, the Seoul Mobility Show Organizing Committee is composed of the Korea Automobile Manufacturers Association (KAMA), the Korea Automobile Importers Association (KAIDA), and the Korea Automobile Cooperative Association (KAICA).
