Mulberry Dori (CEO Lee Cheol-hee, hereinafter referred to as Mulberry Dori), an agricultural corporation, participated in the ‘5 Seoul International Food Industry Fair (SEOUL FOOD)’ held at KINTEX in Goyang for 30 days from Tuesday, May 6 to Friday, June 2. 4)’.
Mulberry Dori is a company that makes healthy handmade meat products using mulberry leaves and mulberry branches from a farmer who grows mulberry trees in Buan, Jeollabuk-do. We are manufacturing and distributing food products with the concept of reinterpreting traditional meat foods such as handmade mulberry leaf sausage, the famous mulberry sliced meat, and pork loin, and making them healthy for people of all ages.
Mulberry Dori, which set up a booth in the Ajae Pocha common hall, a concept that stimulates the emotions of visitors at Seoul Food 2023, is a company supported by the Jeonbuk Maritime and Fisheries Startup Investment Center hosted by Jeollabuk-do (Governor Kim Kwan-young) and Jeonbuk Bio Convergence Industry Promotion Agency (Director Eun-mi Lee). .
Through this exhibition, new products such as ‘Spicy Pork Cut Head Meat’, ‘Stir-fried Eupnae Octopus and Octopus’, ‘Our Beef Cut Meat’, ‘Famous Plain and Healthy Cut Meat’, and ‘Steamed Korean Beef Cow Head Meat’ were introduced.
Lee Cheol-hee, CEO of Mulberry Dori, said, “It is a product made from mulberry by-products, but the bitter smell was suppressed as much as possible to remove odor from meat and make the meat more plump. “Mulberry is good for preventing adult diseases and goes well with meat,” he said. “We developed pork head meat into a patty shape to make it easy to eat as a snack for adults and as a side dish for children.” The texture is chewy due to the use of mulberry. “The children also evaluated it as jelly meat,” he explained.
He added, “It is a product made from mulberry leaves and mulberry branches, so it is good for your health, but because it is a meat product, there are limits to exports.” He added, “After solidifying our recognition on domestic tables, we will target overseas markets with our ‘Spicy Chicken Feet Cut Meat’ product.” He elaborated.
Representative Lee also introduced products that will be introduced in the future. “The strength of our products is that they contain a lot of lean meat and are less greasy. It is popular among those who manage their health through diet. “It is excellent as a ketogenic, low-carb, high-fat food,” he said. “It is popular among campers and single-person households because it can be consumed after removing the packaging without having to cook it separately.” Following this popularity, we plan to introduce a barbecue sauce using mulberries,” he said.
He then announced his plan, saying, “We will reduce additives as much as possible and further expand our health-conscious meal kit product line.”
Meanwhile, ‘2023 Seoul International Food Industry Fair’ hosted by KOTRA will provide conferences to discuss domestic and international food trends and insights, various programs to expand business networks, and strengthen exchanges and cooperation between domestic and foreign food companies. done. Various companies and contents, including domestic and foreign food-related companies, as well as companies related to food equipment, food packaging, and safety equipment related to food safety, as well as hotels and restaurants, were introduced.
→ Go to the 2023 Seoul International Food Industry Fair news special page
