Danal’s food tech company Bit Corporation’s unmanned robot cafe ‘b;eat’ has signed a partnership with ‘Noneoni Special Forces’, a metaverse entertainment company led by composer CEO Kim Hyeong-seok. To this end, they announced that they would carry out a joint promotion and give out ‘Subtle’ NFTs to commemorate the release of K-pop character band Sagong Lee Ho’s new song.
Robot Cafe Beat is a futuristic cafe where robot baristas work 24 hours a day and the entire process from ordering to payment, manufacturing, and pickup is carried out unmanned without any permanent staff. It is an optimized solution for small-capital startups. It is rapidly entering office and residential commercial districts across the country, including Seoul, Gyeonggi, Daejeon, and Jeju, and has been expanding the number of stores.
‘Sagong Lee Ho’, a K-pop character band belonging to Noni Special Forces, received a positive response from fans with their debut song ‘Wake UP’ released last June, and released their second new song ‘Circus Da’ on the 11th of this month. )’ has begun to be released. Mimyo is a cat species in the ‘Diproma Universe’, a worldview centered around Sagong Yiho, and is a character with the ability to communicate telepathically with space creatures. As of the 19th, Mymey NFTs created based on Mymey characters are being traded at a price equivalent to approximately 100,000 won per piece on OpenC, the world’s largest NFT market, and the Mymey community is also actively operating around Mymey NFTs.
Robot Cafe Beat will be holding a subtle NFT giveaway event for coffee purchase customers from the 20th to the 31st to commemorate the release of Sagong Lee-ho’s new song ‘Circus’ with teen sensibility. Consumers who visit the robot cafe Beat can receive a subtle NFT through a drawing by taking a photo of the ‘Circus Da’ promotional material displayed on signage and kiosks in the Beat store and the receipt for purchasing coffee and uploading it to Instagram. there is.
If you own a subtle NFT, you can receive various benefits. You can also enjoy the Sagong Lee Ho member NFT pre-purchase ticket, which is scheduled to be minted in the future, and the Sagong Lee Ho concert to be held on the Metaverse. In addition, various benefits can be found in Subtle NFT’s own community.
Previously, robot cafe Beat and Nononi Special Forces also held an event last month in which members of the subtle NFT community were given three free Americano coupons upon new subscription to the Bit mobile app.
In line with the trend of NFTs permeating various industries, including entertainment, distribution, and food and beverage, and leading a new culture, Robot Cafe Beat has partnered with Nononi Special Forces to provide consumers with a differentiated experience while meeting market demand. . Starting with this joint promotion, the two companies plan to explore various projects that can create synergy through each other’s platforms and communities.
Yang Seung-hyeon, head of sales and marketing at Bit Corporation, said, “Robot Cafe Beat has been striving for experiential differentiation through not only consistent quality coffee but also movie events, and we plan to continue collaborating with trend-leading cultural content in the future.” “The partnership with Nononi Special Forces, which combines the major trends of Metaverse and NFT, is in line with this direction.”
Meanwhile, detailed information on how to participate in the promotion can be found on the Robot Cafe Beat official Instagram page.
Source: Pangyo Techno Valley Official Newsroom
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