Nugget Super announces meta-online livestock shopping mall at AFRO 2023… “Closing the gap with offline with ‘Real View Solution’!”
Nugget Super Co., Ltd. (CEO Ho-jin Lee) will hold the ‘7 Agri & Food Tech Start-up Rising Expo 26’ held at COEX Hall A in Seoul for three days from Wednesday, July 28th to Friday, July 3th. He announced that he would participate in ‘.
Nugget Super is a food tech startup that is currently developing and operating ‘Gogi 2,’ a B365C platform specializing in livestock products. ‘Gogi 365’, which promotes ‘Eye Shopping Commerce’, is a platform that overcomes the limitations of existing online livestock shopping malls by allowing users to view, select, and purchase products with their own eyes online. Currently, Nugget Super is operated through the ‘Gogi 365’ mobile app and PC version.
Nugget Super, which developed the ‘Real View Solution’, applied it to the Gogi 365 platform so that consumers can check actual photos and videos of the meat they are purchasing. The company explains that ‘i-shopping commerce’, a meta-online concept that goes beyond online, is a new stage of the market that can overcome the limitations of existing e-commerce, and that it has developed its own ‘Real View Solution’ HW and SW for this purpose. .
An official from Nugget Super said, “When consumers purchase livestock products offline, such as at supermarkets or butcher shops, they visually look at the meat color, fat color, and fat distribution of the same meat or part and choose the product they prefer the most.” He added, “Like this, our technology can also be used online. “We allow you to purchase the meat you like best through photos and videos rather than retouched images.”
In particular, fresh foods such as livestock products, unlike industrial products, have limitations in that they inevitably differ from individual to individual. Accordingly, in the case of online fresh food shopping that cannot be seen and purchased in person, the incidence of consumer complaints is likely to increase due to individual differences. Nugget Super came up with Gogi365 to overcome the limitations of online fresh food shopping.
Regarding the plan of Gogi 365, a Nugget Super official said, “In the future, there will come a time when it will be natural to see and purchase fresh foods such as livestock products, agricultural products, and marine products that you can feel safe about purchasing with your own eyes, even at home.” “The commerce platform ‘Gogi365’ will lead and pioneer a new online fresh food market by reducing the gap between offline and online.”
Meanwhile, at AFRO 2023, the largest Agtech & Foodtech event in Korea, domestic startups with global growth potential in Agtech, Foodtech, and Green Bio will exhibit products and services to solve various problems in the agriculture and food industries, Various programs such as conferences discussing the present and future of Agtech and Foodtech and investment briefings (IR competitions) are held. This exhibition is hosted by the Ministry of Agriculture, Food and Rural Affairs and supervised by the Korea Agricultural Technology Promotion Agency, NH Nonghyup, COEX, and the Korea Food Tech Council.