Volvo Cars unveiled its ‘HD Map’ technology collaboration with Google at ‘CES 2023’ held in Las Vegas, USA for a total of 4 days from January 5th (Thursday) to 8th (Sunday, local time). In addition, the booths of Lumina, an American lidar sensor company, and Google displayed the pure electric SUV ‘Volvo EX90’, which is scheduled to be released this year.
The new Volvo EX90, a new instant classic of Scandinavian design, is a model that redefines the principle of ‘form follows function’. Designed as a perfect 7-seater, it presents an optimized combination of safety, efficiency, and aesthetics, including a versatile and stylish design, modern proportions, and cutting-edge technologies that usher in the future of core computing, connectivity, and electrification.
Offering the highest standard of safety technology in the brand’s history, the Volvo EX90 is equipped with an invisible safety shield that allows the car to understand the driver and surroundings through advanced sensing technology installed inside and out.
The high-performance core computer mounted on the vehicle and the state-of-the-art sensor set including 8 cameras, 5 radars, 16 ultrasonic sensors, and LiDAR connected to it, and NVIDIA DRIVE, which runs self-developed software, provide real-time The concept is to protect occupants by monitoring the car at 360 degrees. For this purpose, the newly installed lidar can detect pedestrians up to 250m ahead and small objects within a radius of 120m even during high-speed driving regardless of day or night. In addition, the reliability and performance of ‘Pilot Assist’, a driving assistance technology, has been significantly improved by adding a new steering assistance technology that supports lane changes.
The interior is equipped with technology that measures the driver’s concentration of gaze using special sensors and cameras driven by a patented algorithm developed in-house. With technology that allows the car to understand the driver’s condition, it provides step-by-step caution or a strong warning when situations such as distraction or drowsy driving are detected. If the car does not respond afterward, it stops on the side of the road and activates the emergency lights to provide assistance. You can request this and warn other drivers as well.
Additionally, the advanced safety technology installed in the Volvo EX90 can evolve over time by learning new data and supporting wireless updates. In addition, for the first time as a brand, hardware preparation for future autonomous driving has been completed.
Designed as a pure electric family car with a higher level of safety and elegance, the Volvo EX90 adopts a design that minimizes wind resistance to optimize driving range. To achieve this, the sleek, rounded front combines with smooth side flush glazing and door handles to help air flow uninterrupted to the rear. As a result, the drag coefficient, which is used as an indicator in explaining aerodynamic efficiency, achieved a value of 0.29, which is very competitive for a 7-seat large SUV.
The interior is in harmony with the times, while staying rooted in the essence of Scandinavian design – simplicity, well-being, and natural resources – and using sustainable materials that reflect the values of today’s luxury. First, we used ‘Nordico’, a new material made from fabric made from recycled materials such as PET bottles and bio-materials obtained from responsibly managed forests in Sweden and Finland. In addition, FSC™ certified wood panels and warm backlighting created the atmosphere of a Scandinavian living room. Additionally, we offer wool blend sheet options that are certified according to strict sustainability standards for animal welfare, environment, and social issues.
In particular, in line with the brand’s ambition to achieve climate neutrality by 2040, approximately 15% recycled steel, 25% recycled aluminum, and 48 kg of recycled plastic and bio-based materials, approximately 15% of the total plastic used in the car, were used.
The Volvo EX90, born from the definition of electricity and software, is a model that presents a future vision to provide a more personalized experience, including safety, technology, design, and sustainability, as Volvo moves into the electrification era.
To achieve this, most of the core functions inside the vehicle, from safety and infotainment to battery management, are integrated with NVIDIA DRIVE AI platforms Xavier and Orin and Qualcomm Technologies’ Snapdragon cockpit platform. ® Cockpit Platforms) and a core system powered by self-developed software. This means that it can act as a computer on wheels whose performance can improve over time, like a smartphone or laptop. In particular, it provides fast performance and high-quality graphics by combining the cutting-edge computing performance of the Snapdragon Cockpit platform with the visualization functions of Unreal Engine and 3D tools developed by Epic Games, which are used in the world’s largest games.
Additionally, the 14.5-inch center screen supports infotainment systems such as Google maps, voice recognition, and app services, and is also compatible with Apple CarPlay. Additionally, you can install apps or search for information through 5G communication, which is provided as standard. In addition, for the first time in the brand, you can enjoy music streaming services through a Bowers & Wilkins audio system equipped with speakers integrated into the headrest and Dolby Atmos for immersive sound. Additionally, you can easily share car keys with family and friends through smartphone digital key technology based on the Ultra WideBand (UWB) industry standard.
The Volvo EX90’s powertrain will first be introduced in a twin-motor four-wheel drive version powered by a 111kWh battery and two permanent magnet electric motors. A total of 380 kW (517 hp) and 910 Nm of torque, combined with a new chassis, provide a smooth and outstanding driving experience. The driving distance on a single charge is up to 600km (based on WLTP) and can be charged from 10 to 80% within 30 minutes.
Additionally, through the Volvo Cars app, you can check and select hundreds of thousands of public charging points around the world, pay for charging, and check charging progress. In addition, it supports Plug and Charge, which allows you to charge and pay at once by connecting the charger to a public charger.
Additionally, the Volvo EX90 is the first car to have all the necessary hardware to support two-way charging. This is a technology that can use a car battery as an additional energy supply. For example, with the smart charging feature available in the Volvo Cars app, you can charge outside of peak times when prices are high and then use the remaining power to power your home, other electrical devices or other Volvo electric vehicles. there is.
Volvo Cars plans to offer two-way charging technology starting in select markets, allowing customers to sell power back to the grid.
Production of the Volvo EX90 is scheduled to begin in 2023 at the plant in Charleston, USA, and the goal is to achieve climate neutrality for the production facility before full-scale production. Additionally, in accordance with the action plan to achieve climate neutrality in 2040, the company plans to unveil one new pure electric vehicle every year, starting with the Volvo EX90, with the goal of transitioning to a pure electric vehicle brand by 2030.
Meanwhile, ‘CES’, the world’s largest IT exhibition, is an exhibition where you can understand the trends of the global home appliance industry at a glance. Hosted by the Consumer Technology Association (CTA), it is held every January in Las Vegas, USA. AVING News, which has covered CES for 1 consecutive years, has reported CES news around the world every year since 17, and has been selected as the ‘BEST OF CES’, which selects the best innovative products and technologies, and the ‘BEST OF’, which selects domestic innovative companies. ‘MADE IN KOREA’ was held. In addition, CES on-site issues were vividly conveyed through ‘AVING LIVE’.
→ Go to the CES 2023 news special page
