[Las Vegas (USA) = AVING News] ‘CES 2023’, the world’s largest IT and home appliance exhibition, which was visited by approximately 120,000 people, ended on the 8th (Sunday, local time). This year’s CES 2023 was the largest event since the outbreak of COVID-19, with over 3,100 companies from 173 countries around the world participating, and was evaluated to have recovered to about 70-80% of pre-pandemic levels.
The Seoul Digital Foundation (Chairman Kang Yo-sik), which participated in CES for the fourth time in history (3 offline and 1 online) with 10 innovative companies located in Seoul, received 471 export consultations and approximately $34.28 million in export consultation amount during this 4-day exhibition. It was announced that the company achieved results worth approximately KRW 43.2 billion.
Seoul Digital Foundation operated a standalone Seoul pavilion from CES 2020 to 2022, and participated in CES 2023 as the K-STARTUP integrated pavilion.
Of these, approximately $18.11 million (approximately KRW 22.8 billion) is expected to attract investment and conclude contracts, which is expected to help create practical business. This performance represents an increase of approximately 24.6% in the average number of consultations per company and a 3.4% increase in export consultation amount compared to CES 2022.
Also, among the participating companies, ▲’Mars Auto Co., Ltd.’, which provides autonomous driving systems for large trucks, ▲’Beacon Co., Ltd.’ which provides customized hair loss coaching services, ▲’Smatoos Korea,’ which provides dental healthcare device and data services, and ▲personalized nutrition using IoT devices. AlgoCare Co., Ltd., which manages the project, continued to receive the CES 2023 Innovation Award.
On the field, Smartus Korea (CEO Son Ho-jeong), which developed a ‘home oral monitoring device’ solution that allows you to check the condition of your teeth at home, succeeded in signing a contract worth $101,300 on the 5th (Thursday), the first day of the exhibition, and on the 7th. On Saturday, the company attracted attention by signing a letter of intent to purchase a product worth about $250,000. CEO Son Ho-jeong said, “We own 24 domestic and foreign intellectual property rights, including image sensor technology, and we will utilize these to conduct more active business marketing.”
Xynapse (CEO Dong-won Joo), which leads communication between humans and AI through AI synthetic voice through generative AI technology, has achieved export consultation amount of approximately KRW 14.5 billion and is using Web 3.0/Metaverse, the core keyword of this CES 2023. It has proven that the field is strong. CEO Joo Dong-won explained, “It seems that our solution using AI has been recognized as innovative in the global market.”
Meanwhile, on the 7th, the third day of the exhibition, the foundation met with Said Amidi, CEO of Plug and Play, at the integrated pavilion to explore ways for the two organizations to cooperate for companies wishing to expand overseas.
Chairman Kang Je-sik succeeded in attracting $4.5 million in investment by jointly promoting the ‘Global Acceleration Project’ with Plug and Play in 2021, and expressed his gratitude to CEO Saeed Amidi for his cooperation in achieving meaningful results. . He then explained the overseas cross-verification project currently being promoted in Montreal, Canada, and said that if it spreads to overseas cross-validation between Seoul and American cities, innovative companies in Seoul will be able to gain opportunities to advance into the United States, including Silicon Valley.
CEO Saeed Amidi operates branches not only in the United States but also in Canada and Europe. In Canada, where the foundation operates overseas cross-validation, it has branches in Alberta and Calgary and conducts similar projects at universities. Last year, 10 companies were established. He said he had also expanded into Silicon Valley and said he would look for ways for the two organizations to cooperate.
In addition, in order to build a global network in the field, ▲Measures for mutual support between the Quebec Provincial Government Representative Office (Trade Office) and startups with innovative technologies ▲Explored ways to cooperate with Tokyo eSG Project Promotion and overseas exhibitions related to smart cities ▲Korea Institute of Civil Engineering and Building Technology (Director) Byung-seok Kim) and discussed smart city policy research and solution development in the transportation and construction fields using AI.
In addition, during the exhibition period, Minister Lee Young of the Ministry of SMEs and Startups, Minister of Land, Infrastructure and Transport Won Hee-ryong, the Korea International Trade Association Presidents (Chairman Koo Ja-yeol), Kyun-tae Han, President of Kyung Hee University, and President Jin-taek Jeong of Korea University visited participating company booths to showcase the companies’ innovative products and services. He encouraged participating companies, saying he hoped they would see and achieve tangible results.
Chairman of the Seoul Digital Foundation Kang Je-sik emphasized, “CES is a venue that startups, smart cities, and digital stakeholders must pass through to meet future technologies,” adding, “The foundation aims to provide opportunities for Seoul’s innovative companies to grow and develop.” “I will play the role I can,” he said.
Meanwhile, ‘CES’, the world’s largest IT exhibition, is an exhibition where you can understand the trends of the global home appliance industry at a glance. Hosted by the Consumer Technology Association (CTA), it is held every January in Las Vegas, USA. AVING News, which has covered CES for 1 consecutive years, has reported CES news around the world every year since 17, and has been selected as the ‘BEST OF CES’, which selects the best innovative products and technologies, and the ‘BEST OF’, which selects domestic innovative companies. ‘MADE IN KOREA’ was held. In addition, CES on-site issues were vividly conveyed through ‘AVING LIVE’.
The K-STARTUP Integrated Pavilion is jointly participated by the Korea Start-up Agency, Seoul Business Agency, and Seoul Digital Foundation, and 51 domestic innovative companies participated to enter the U.S. market and discover global partners. In addition, CES 2023 college student supporters selected from each university (Kyunghee University, Kookmin University, Sogang University, and Chung-Ang University) were matched considering majors and industrial fields of participating companies.
* Special reporters: Joseph Choe, Kidai Kim, Dongkwan Kim, Mokkyung Lee, Sangun Choi, Joon Suh Lee, Yeawon Choi, Jinnsun Park, Seung Hyun Nam, Min Seok Cha