Gwangju co-brand GIEL, which participated for the first time in ‘CES 2023’, successfully completed an open booth exhibition showcasing ‘Made in Gwangju’ products to the world for the first time. Gwangju companies that participated in CES received great attention from visitors by promoting their innovative products and excellent technology to the world.
According to Gwangju City and Gwangju Techno Park, the city and local companies set up large-scale exhibition booths at CES held in Las Vegas, USA for the first time in history. As the COVID-19 situation prolongs, home appliances from companies such as DK Co., Ltd., TP International Co., Ltd., Idm Co., Ltd., Ventech Frontier Co., Ltd., and Icon Co., Ltd. that prepare for the virus have received attention.
In addition, Ideas Co., Ltd.’s smart home real-time monitoring system, XNUMXH Goods Co., Ltd.’s safety diagnosis solution using drones, and Hyunsung Autotech Co., Ltd.’s artificial intelligence cooker attracted great attention from local visitors. The opening ceremony was crowded with people.
Mayor Kang Ki-jeong, Deputy Mayor for Culture and Economy Kim Gwang-jin, Artificial Intelligence Industry Convergence Business Group Director Lim Cha-sik, Artificial Intelligence Industry Convergence Business Group Head Kwak Jae-do, City Council Chairman Jeong Moo-chang and members of the National Assembly, Honam University President Park Sang-cheol, businessmen and other Gwangju delegation members, Consul General Kim Young-wan of LA, and Edward Son of LA. In attendance were the President of the World Korean Trade Association and KOTRA President Yoo Jeong-yeol. National Assembly member Yang Hyang-ja and Democratic Party of Korea National Assembly member Hong Jeong-min also visited the Gwangju pavilion during the exhibition and looked at products from local companies.
Co-branding participating companies such as Kim Bo-gon, CEO of Decay, Ki Yoon-jong, CEO of Bentech Frontier, Jae-sun Yoon, CEO of XNUMXH Goods, Hyeong-rae Baek, CEO of Ideas, Chul-min Park, CEO of Icon, Sang-woon Min, CEO of EDM, Ju-won Jeong, CEO of TIP International, and Chan Jeong, CEO of Hyun-seong F&B received the CES Innovation Award. Local businessmen, including Indy J CEO Jeong Woo-joo, also participated. In particular, Vice President Lee Moo-hyung of Samsung Electronics and LG Electronics Manager Ho-young Choi, both world-renowned companies, attended and showed interest in the products of Gwangju local companies. As global businessmen continue to visit the company’s booth, it is evaluated that they have added strength to enhancing the image of local companies.
During the CES period, the city succeeded in attracting Sol, a venture company that received the ‘CES 2023 Innovation Award’, to Gwangju. Sol, headquartered in Seoul, has decided to build the world’s first semiconductor biosensor product research and development hub by 2025 and establish an AI company affiliated research center in Gwangju.
Sol CEO Jong-mook Lee said, “We will build a cloud and AI platform that collects images of cells such as stem cells, immunity, and cancer by utilizing Gwangju’s human and physical infrastructure, such as the AI data center, talent from the Gwangju Institute of Science and Technology, and leading hospitals.” .
In addition, Ventec Frontier Co., Ltd., a participating company, achieved the feat of signing an annual export contract worth $1000 million with VirusXbuster of the United States. Bentech Frontier Co., Ltd. is a home appliance manufacturing company that sells air purifiers and sterilizers. With the success of this contract, Ventec Frontier Co., Ltd. will export air purification sterilizers worth $1000 million annually to the United States starting this year.
Participation in this CES has led local companies to not only secure export contracts with global companies but also secure potential customers, and the local industry is responding that this CES has taken them one step closer to discovering new future businesses and securing sales channels. An official from a company participating in the joint brand promotion center said, “Through CES 2023, we were able to contact global demand sources,” and added, “It was an opportunity to expand exports by properly understanding global market changes and trends.”
Companies evaluated that Gwangju City and Gwangju Techno Park contributed to improving performance by supporting not only the installation and operation of local booths, but also consultation with buyers visiting the booth and transportation costs. Gwangju Techno Park has been discovering and operating joint brands to resolve the practical difficulties and difficulties of local home appliance small and medium-sized businesses.
Gwangju Techno Park Director Kim Young-jip started his official duties last year and said, “The biggest issues in the development of Gwangju industry are the creation of a specialized complex for future automobiles, the development of a semiconductor specialized complex, the development of the battery industry, and the development of the automobile, optical, energy, and healthcare industries in connection with the AI industry.” , and we will promote the growth of local industries, including smartization of root industries,” he emphasized.
Gwangju Mayor Kang Ki-jeong said, “I am grateful that the local home appliance company that participated for the first time in ‘CES’ signed a large export contract,” and added, “We will continue to support more local companies to participate in the global exhibition and secure export contracts and attract investment.” “He emphasized.
Meanwhile, ‘CES’, the world’s largest technology fair, is an exhibition where you can see the trends of the global home appliance industry at a glance. Hosted by the Consumer Technology Association (CTA), it is held every January in Las Vegas, USA. AVING News, which has covered CES for 1 consecutive years, has reported CES news around the world every year since 17, and has been selected as the ‘BEST OF CES’, which selects the best innovative products and technologies, and the ‘BEST OF’, which selects domestic innovative companies. ‘MADE IN KOREA’ was held. In addition, CES on-site issues were vividly conveyed through ‘AVING LIVE’.