[Las Vegas (USA) = AVING News] Z-emotion (CEO Han Dong-soo) held ‘CES’ held in Las Vegas, USA for a total of 2023 days from January 1 (Thursday) to January 5 (Sunday, local time), 8. Participated in the Eureka Park K-STARTUP Integrated Hall, a startup zone of 4.
G-Motion is a company that provides 3D digital costume production and simulation technology solutions for the metaverse. The ‘real-time virtual styling solution’ was launched in August 2022.
The items presented at CES 2023 are ‘Real-time Virtual Styling Solution’ and ‘Metaverse Digital Showroom’, a service that combines self-developed real-time 3D clothing simulation/rendering technology with Metaverse. It provides a one-stop solution that allows general users to create avatars similar to themselves online or in the metaverse space, try on and style clothes of the same quality as the actual product in real time, and even purchase clothes. The ability to apply virtual fitting technology in real time through a fast 3D engine was cited as an advantage.
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A G-Motion official said, “With the development of 3D computer graphics technology and the growth of metaverse-related services, market demand for virtual clothing solutions based on digital humans and avatars is increasing. He explained, “As the digitalization of the existing fashion and clothing industry and the convergence of the metaverse are also accelerating, a new so-called phygital clothing market is emerging that connects physical clothing and the virtual metaverse platform.”
Accordingly, by implementing and providing digital clothing and related solutions that are close to the quality of the real thing, we not only provide fun elements that allow users to create more immersive fashion styling for their avatars online or on the Metaverse, but also provide metaverse content by connecting to actual purchases. While improving the quality of service, it is providing new digital marketing tools to the existing fashion and clothing industries.
An official said, “Taking advantage of these strengths, our company collaborated with Nike and conducted a 3D styling campaign for customers who visited Nike’s web and mobile pages. Afterwards, we are working on a project to be launched in 2023 with several domestic and foreign partners. In addition, we plan to launch and provide a software tool that will allow ordinary individuals to easily create 2023D costumes and apply them to the Metaverse service during the first half of 3. .”
Meanwhile, ‘CES’, the world’s largest IT exhibition, is an exhibition where you can understand the trends of the global home appliance industry at a glance. Hosted by the Consumer Technology Association (CTA), it is held every January in Las Vegas, USA. AVING News, which has covered CES for 1 consecutive years, has reported CES news around the world every year since 17, and has been selected as the ‘BEST OF CES’, which selects the best innovative products and technologies, and the ‘BEST OF’, which selects domestic innovative companies. ‘MADE IN KOREA’ was held. In addition, CES on-site issues were vividly conveyed through ‘AVING LIVE’.
The K-STARTUP Integrated Pavilion is jointly participated by the Korea Start-up Agency, Seoul Business Agency, and Seoul Digital Foundation, and 51 domestic innovative companies participated to enter the U.S. market and discover global partners. In addition, CES 2023 college student supporters selected from each university (Kyunghee University, Kookmin University, Sogang University, and Chung-Ang University) were matched considering majors and industrial fields of participating companies.
* Special reporters: Joseph Choe, Kidai Kim, Dongkwan Kim, Mokkyung Lee, Sangun Choi, Joon Suh Lee, Yeawon Choi, Jinnsun Park, Seung Hyun Nam, Min Seok Cha