[Las Vegas (USA) = AVING News] Algocare (CEO Jeong Ji-won) held ‘CES 2023’ held in Las Vegas, USA for a total of 1 days from January 5 (Thursday) to January 8 (Sunday, local time), 4. Participated in the Eureka Park K-STARTUP integrated hall, a startup zone.
AlgoCare is a total healthcare solution company that provides ‘NaaS (Nutrition as a Service)’, an artificial intelligence-based real-time 1:1 customized nutrition management service. Through the B2B office nutritional management solution ‘AlgoCare at Work’, we provide services to major domestic companies and are responsible for improving the company’s productivity beyond the nutritional health of individual employees. AlgoCare Labs, an in-house research institute, is staffed by medical and pharmacists and data scientists from Seoul National University and is advancing healthcare artificial intelligence. It has been recognized for its innovation at CES through its IoT nutrition management appliance ‘AlgoCare Nutrition Engine’. .
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At this CES, AlgoCare introduces the more advanced ‘NaaS Plus+’. NaaS Plus+, which is being developed with the goal of launching in March 2023, eliminates the hassle of self-health management that users may feel through facial and voice diagnosis and allows users to focus on their own health.
A company official said, “Our healthcare AI analyzes data, and ‘Nutrition Engine Plus’ collects daily conditions through selection and facial and voice diagnosis. Based on this, the engine uses 4mm-sized supplements to create precise, personalized combinations of nutrients. “Data is automatically accumulated, and users can easily check all data through the app,” he explained the strengths of the service.
AlgoCare differentiates itself in that it has shifted the nutritional supplement market structure from product-centered to user-centered. It uses ICT to automate the personalized nutritional management process so that users can focus on their own health, and automatically collects and analyzes health information to manage the user’s health more reliably.
An official said, “After the CES 2022 exhibition, our company successfully launched the ‘AlgoCare at Work’ PoC (Proof-of-Concept) service in the domestic market, helping leading domestic large companies manage their employees’ health and improve corporate productivity. “Through PoC service experience, we have identified areas for improvement and are accelerating the development of NaaS Plus+. In recognition of our progressiveness, we have achieved the feat of winning the CES Innovation Award for three consecutive years,” he said.
Future plans were also announced. An official said, “AlgoCare is a service that users consistently look for every day, and we took ‘nutrition management service’ as the starting point of our business in that it provides health information consistently without psychological burden to users. “Currently, our priority is to upgrade the service model of ‘AlgoCare at Work’ and expand domestic usage companies,” he explained.
Additionally, “For precise hyper-personalization, we plan to introduce genetic testing services and intestinal microorganism testing services within 2023. In addition, based on this accumulated health data, we are planning a service to launch a mental care service that can create synergy with nutritional management,” he said. “Starting from the end of 2023, we will launch ‘AlgoCare at Home’ through mass production of an entry-level model that general users can use at home. ‘The service is also scheduled to be launched.’
Meanwhile, ‘CES’, the world’s largest IT exhibition, is an exhibition where you can understand the trends of the global home appliance industry at a glance. Hosted by the Consumer Technology Association (CTA), it is held every January in Las Vegas, USA. AVING News, which has covered CES for 1 consecutive years, has reported CES news around the world every year since 17, and has been selected as the ‘BEST OF CES’, which selects the best innovative products and technologies, and the ‘BEST OF’, which selects domestic innovative companies. ‘MADE IN KOREA’ was held. In addition, CES on-site issues were vividly conveyed through ‘AVING LIVE’.
The K-STARTUP Integrated Pavilion is jointly participated by the Korea Start-up Agency, Seoul Business Agency, and Seoul Digital Foundation, and 51 domestic innovative companies participated to enter the U.S. market and discover global partners. In addition, CES 2023 college student supporters selected from each university (Kyunghee University, Kookmin University, Sogang University, and Chung-Ang University) were matched considering majors and industrial fields of participating companies.
* Special reporters: Joseph Choe, Kidai Kim, Dongkwan Kim, Mokkyung Lee, Sangun Choi, Joon Suh Lee, Yeawon Choi, Jinnsun Park, Seung Hyun Nam, Min Seok Cha
→ Go to the CES 2023 news special page