[Las Vegas (USA) = AVING News] Pion Corporation (CEO Beomjin Jeong) held ‘CES 2023’ held in Las Vegas, USA for a total of 1 days from January 5 (Thursday) to January 8 (Sunday, local time), 4. Participated in the Eureka Park K-STARTUP integrated hall, a startup zone.
Pion Corporation launched VCAT as an artificial intelligence (AI)-based advertising content production company founded in 2019.
‘VCAT.AI’ is a marketing automation tool that operates a service that produces advertising videos in just one minute. This is an AI solution that automatically creates a marketing video in one minute by simply entering the product URL. It can also create hundreds of banner images at once. You can also create videos suitable for various channels such as Instagram, TikTok, and YouTube with a 1-second original video shot with a smartphone.
Filming and Editing – AVING NEWS
A Pion Corporation official said, “Although many automation solutions have been released in the digital advertising market, it still takes a long time to produce video advertisements. “With the development of deep learning, we decided that we could automate ‘video material creation’ by utilizing this technology, so we created VCAT.AI,” he explained the background of development.
VCAT.AI, which pursues the goal of ‘creating the world’s easiest and fastest video material’, began its beta launch this year. It started with sales of 1 million won in January and is growing rapidly, exceeding 100 million won in November. It is reported that approximately 11 customers, including Korea’s leading portal companies, open markets, cosmetics companies, and distribution companies, are paying subscribers.
An official said, “In 2023, we plan to implement advertisement videos and images automatically created through VCAT.AI to automatically execute advertisements on SNS channels. “Through machine learning, we plan to automate the entire process, such as exposing more materials with high advertising efficiency and replacing materials with poor advertising efficiency with other materials,” he said. “In addition, we plan to actively promote entry into overseas markets.” “We plan to introduce our services to the U.S. market in earnest through our participation in this CES,” he said of his future plans.
Meanwhile, ‘CES’, the world’s largest IT exhibition, is an exhibition where you can understand the trends of the global home appliance industry at a glance. Hosted by the Consumer Technology Association (CTA), it is held every January in Las Vegas, USA. AVING News, which has covered CES for 1 consecutive years, has reported CES news around the world every year since 17, and has been selected as the ‘BEST OF CES’, which selects the best innovative products and technologies, and the ‘BEST OF’, which selects domestic innovative companies. ‘MADE IN KOREA’ was held. In addition, CES on-site issues were vividly conveyed through ‘AVING LIVE’.
The K-STARTUP Integrated Pavilion is jointly participated by the Korea Start-up Agency, Seoul Business Agency, and Seoul Digital Foundation, and 51 domestic innovative companies participated to enter the U.S. market and discover global partners. In addition, CES 2023 college student supporters selected from each university (Kyunghee University, Kookmin University, Sogang University, and Chung-Ang University) were matched considering majors and industrial fields of participating companies.
* Special reporters: Joseph Choe, Kidai Kim, Dongkwan Kim, Mokkyung Lee, Sangun Choi, Joon Suh Lee, Yeawon Choi, Jinnsun Park, Seung Hyun Nam, Min Seok Cha
→ Go to the CES 2023 news special page
