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    Hyundai Mobis Captivates Audience at FIX 2024 with ‘MOBION,’ Capable of Sideways Driving and 360-Degree Rotation

    Hyundai Mobis showcasing the ‘MOBION’ at FIX 2024 | Photo by AVING News
    Hyundai Mobis showcasing the ‘MOBION’ at FIX 2024 | Photo by AVING News

    Hyundai Mobis participated in the “2024 Future Innovation tech eXpo (FIX 2024)” from October 23 to October 26 at Daegu EXCO, unveiling its groundbreaking demonstrator vehicle, MOBION. Previously showcased at CES 2024 in Las Vegas, the MOBION drew significant attention from the industry and the public.

    Unlike concept cars, MOBION is a functional demonstrator equipped with Hyundai Mobis’s next-generation electric vehicle driving technology, the e-Corner System. This system integrates independent motors within all four wheels of the vehicle, forming the core of the In-Wheel system, which precisely controls vehicle movements based on the output of each engine.

    This advanced technology allows MOBION to perform exceptional maneuvers such as zero-turns (rotating 360 degrees in place) and crab driving (sideways movement without forward or reverse motion). At FIX 2024, Hyundai Mobis demonstrated these unique capabilities, drawing gasps and applause from the audience.

    High officials, including Joon-pyo Hong, Mayor of Daegu Metropolitan City, witnessed the live demonstrations of MOBION’s dynamic movements. | Photo by AVING News
    High officials, including Joon-pyo Hong, Mayor of Daegu Metropolitan City, witnessed the live demonstrations of MOBION’s dynamic movements. | Photo by AVING News

    Hyundai Mobis has integrated braking, steering, and suspension into the e-Corner System, showcasing its advanced control technologies. This demonstrator vehicle highlights the company’s ability to push the boundaries of electrified mobility. The MOBION even achieved successful public road testing of the e-Corner System last year, solidifying its potential for real-world application.

    MOBION represents the fusion of “Mobility” and “On,” symbolizing Hyundai Mobis’s commitment to redefining mobility and leading the electrification market. A Hyundai Mobis representative stated, “MOBION embodies our vision of pioneering new mobility definitions through electrification. We are delighted to share our unique technologies and values, creating a stronger connection with the public and the industry.”

    Hyundai Mobis booth at FIX 2024 | Photo by AVING News
    Hyundai Mobis booth at FIX 2024 | Photo by AVING News

    FIX 2024 featured specialized exhibitions, conferences, and business programs focusing on mobility, robotics, AI, and startups. The Daegu International Future Auto & Mobility Expo 2024 at EXCO’s East Wing showcased trends in UAM, autonomous driving, batteries, components, and services. Meanwhile, the 2024 ICT Convergence Expo Korea, held in the West Wing, exhibited AI, big data, blockchain, ICT, and metaverse technologies. The 2024 Daegu Robot Expo displayed industrial robots, humanoid robots, and digital transformation solutions for the robotics industry. The “Startup Arena” was introduced to facilitate meetings between startups and experts from startup accelerators like Samsung C-Lab and Plug and Play.