◼ Kakao Makers is taking orders for ‘Ryan Refrigerator’ from Monday, May 10th to Tuesday, May 18th.
◼ Manufacturers directly participated to ensure reliability, and products that took into account not only the original functions of the refrigerator but also the interior and environment.
◼ Recently, new product releases through Makers have increased and the role of marketing places has been strengthened.
Kakao Commerce (CEO Hong Eun-taek)’s customization platform ‘Kakao Makers’ will be accepting orders for the ‘Ryan Refrigerator’ from 17:00 on Monday, May 10th to 17:00 on Tuesday, May 18th.
The ‘Ryan Refrigerator’ introduced this time is a product with a design that stands out with the motif of Ryan, a popular character from Kakao Friends. It not only enhances the atmosphere of the space as an ‘interior object’, but also has a refrigeration function, which is the original function of the product.
‘Ryan Refrigerator’ is a PB product manufactured to order by makers. It is made by sourcing domestic raw materials together with reliable domestic manufacturers, and the makers directly participate from product planning to design, design, mold injection, and package production to ensure the reliability of the product. It is characterized by being raised.
The refrigeration function of the ‘Ryan refrigerator’ allows temperature settings from 3°C to 16°C, and has a generous 31L space, so the head room (upper compartment 10L) and body room (lower compartment 21L) doors can each be opened to create space. It has the advantage of being able to be used separately.
In addition, the ‘Ryan Refrigerator’ can be used as home audio by mounting two 3W Bluetooth speakers at the bottom of the refrigerator, and by applying the ‘semiconductor thermoelectric element’ method rather than the ‘refrigerant method’, no freon gas is emitted when disposed of. This is a product that takes even the footprint into consideration.
This ‘Ryan Refrigerator’ can be ordered for 389,000 won from May 10 (Monday) to May 18 (Tuesday) through Kakao Makers’ separate app or ‘Makers’ in Kakao Talk. To commemorate the product launch, Kakao Commerce A live broadcast will also be held from 10 am to 11 am on Tuesday, May 11th through ‘Kakao Shopping Live’, a live commerce platform.
Meanwhile, Kakao Makers is establishing itself as a new marketing place in the e-commerce market thanks to its ability to identify customer needs in advance due to the nature of its custom-made platform. In fact, Kakao Makers recently unveiled new products from home appliance brands such as LG Electronics and Samsung Electronics as well as food and living brands such as Maeil Dairy Products and Sopraum.
An official from Kakao Makers said, “The Ryan refrigerator is a product that can minimize the movement of customers and maximize convenience these days when working from home and remote classes have become routine,” and added, “We can provide convenience to customers’ lives by producing reliable products.” “We plan to continue introducing products that are available,” he said.
Source: Pangyo Techno Valley Official Newsroom
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