-1.5 million YouTube channel ‘Jjaltoon’ episode, small laughter in everyday life ‘Childening Time’, Jeon Woong (AB6IX) Content that targets the tastes of the MZ generation is a hot topic.
-All popular content in ‘Talk Drip’ including ‘Infinite Challenge’, ‘Cultwo Show’, ‘Park Myung-soo’s Radio Show’ provided free of charge
-Starting from the 14th, a new mobile web service will be launched following the Kakao Page platform.
The contents of ‘Talk Drip’, a Kakao Page humor service in the style of the national messenger Kakao Talk, are gaining attention within about 15 days of its launch. Thanks to this positive response, Kakao Entertainment decided to expand the Talk Drip service to mobile web browsers starting on the 14th.
‘Talk Drip’, which was newly established on the 29th of last month right next to the Kakao Page webtoon and web novel tabs, is a space filled with humorous content borrowed from the KakaoTalk conversation format and short-form video content of about 3 minutes. Here, readers can see the latest trending content popular on YouTube and other humorous topics in online communities as free content in a new format. For each content, if you click on the screen that looks like a KakaoTalk chat room, interesting stories are connected with high-quality text and pictures. In addition, a variety of innovative video contents using the KakaoTalk screen are prepared, making it perfect for enjoying small things during breaks.
Interest in the approximately 500 pieces of content released to date is also gaining momentum. In particular, ‘Gongseongchi’, ‘Gongseongsim’, ‘Killing Time’, and ‘Will This Work?’ Self-produced original content such as TalkDrip is quickly spreading word of mouth and receiving positive response from readers.
First, ‘Killing Time’ is the most optimized content for Talk Drip’s motto of ‘fun in everyday life’, and is a work that reprocesses the laughter hidden in various places such as games and university and office life into KakaoTalk form. It is updated every day and has easily surpassed 500,000 views in less than 15 days. The response is also enthusiastic. Comments include, “It’s new because it’s a story expressed through KakaoTalk,” “It’s strangely addictive,” and “It’s a ‘healing’ for a difficult life.”
‘Will this work?’, which depicts the entertainment challenge of the attention-grabbing idol group AB6IX Jeon Woong and Golden Child’s Lee Jang-jun, is a content that is receiving a lot of attention from K-pop fans at home and abroad. The two, who are close friends in real life, unfold lively episodes by directly experiencing various entertainment items, including traveling around the Kakao Entertainment building located in Pangyo.
‘Gongseongchi’, which tells the story of office worker Seongchi, and ‘Gongseongsim’, which features high school senior Seongsim as the main character, are also attracting attention. It is a sitcom that cheerfully depicts everyday life that anyone would experience, such as ‘Why meetings get longer’, ‘The basics of working from home’, ‘Diet’, and ‘First love’, and each episode is receiving responses of “I sympathize” with it. In addition, Jaltoon, which has 1.5 million subscribers on YouTube,’s ‘The new recruit at our company is crazy’, ‘I think my boyfriend’s chin is missing’, ‘How a woman orders chicken’, and the three representative entertainment shows of the three terrestrial broadcasters, MBC’s ‘Infinite Challenge’, ‘Surprise’, and KBS’ ‘Park Myung-soo’s Radio Show’ and SBS’ ‘Doo O’Clock Escape Cultwo Show’ are also loved with tens of thousands of views.
Hwang Seon-jae, business development director at Kakao Entertainment Page Company, said, “‘Talk Drip’ has a variety of stories and can be easily enjoyed anytime, anywhere, and the biggest advantage is that the service is intuitive in the form of Kakao Talk.” He added, “Kakao Page, which used to read existing webtoons and web novels, The influx of readers is accelerating every day. “We expect to be able to meet more readers by introducing aggressively discovered IP through Kakao Page and mobile web browsers in the future.”
Source: Pangyo Techno Valley Official Newsroom
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