Thingsflow Co., Ltd. (CEO Soo-ji Lee), a subsidiary of Krafton (CEO Kim Chang-han), won Google Play’s ‘Best Apps and Games of 2021 Awards’ for its optional story game ‘Story Play (Splay)’. It was announced that it won the grand prize for the ‘Entertainment App That Shined This Year’.
‘Sple’, launched by Thingsflow in May of this year, is a chat-type interactive story service that allows users to become the protagonist of the story and create their own story. Users can change the ending of the story by making choices at the moment of decision, and can collect various endings by turning back time to the determined branching point. In addition, you can enjoy not only original works, but also works based on web novels and webtoons. The popular web novels based on the Naver series, ‘Golden Marriage: Joseon Marriage Ban’ and ‘Team Leader is Tired of Being Newlywed’, as well as the original works ‘National Couple Challenge’ and ‘Punishing Idols of School Violence’, are receiving positive responses from users.
Google Play’s ‘Best Apps and Games of the Year 2021’ is an awards ceremony in which Google Play selects apps and games that received a lot of attention and love from users throughout the year and selects them in each category. The grand prize for ‘Entertainment App That Brilliant of the Year’, won by Thingsflow’s ‘Sple’, is given to the app that made the daily lives of many users enjoyable and beneficial throughout the year. ‘Sple’ was also selected as a finalist for the ‘Popular App That Shined This Year’.
Suji Lee, CEO of Thingsflow, said, “It is all the more meaningful that ‘Sple’ was selected as the ‘Entertainment App of the Year’ as it is a participatory service where users create their own stories,” adding, “In the future, users and services will interact in a two-way manner. “We will provide enjoyment to global users with a representative content service that is interactive.”
Things Flow is a content and AI startup established in June 2017, and has developed ‘Hellobot’, an AI chatbot-only messenger service used by more than 4 million people. Since being acquired as a subsidiary of Krafton in June 2021, it has been operating the global couple messenger ‘Between’ and launched ‘Sple’ as a new service based on its know-how in operating chat content services.
Source: Pangyo Techno Valley Official Newsroom
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