Bath Project Co., Ltd. (CEO Jong-won Park) participated in ‘8 InterCHARM Korea’ held at COEX, Seoul for a total of 30 days from Wednesday, August 9th to Friday, September 1st.
Bath Project is a spa and body care brand that talks about the identity of color. In 2016, we applied a recipe that uses sodium lauryl sulfoacetate (SLSA), a premium natural surfactant, to bath salts, and established a manufacturing plant specializing in bath bombs and bubble bars in 2017. In accordance with the slogan ‘Beauty begins with health,’ we produce products by excluding synthetic supplements and harmful chemical ingredients and mixing natural raw materials.
This exhibition targeted the B2B market and announced ODM/OEM solutions that can produce products suited to customer needs through data and technology accumulated through many years of R&D research.
A Bath Project official said, “We research all types of bath salts. “We manufacture bombs, salts, jellies, etc., and further subdivide bath bomb products into various formulations such as powder type, ball type, and oil type,” he said. “The reason why we can produce these products is This is because it has its own patented technology. “Our strength is that we operate our own factory based on know-how,” he said.
Currently, Bath Project operates an eco-friendly vegan brand called ‘Begin Life’. We carefully select plant-based ingredients and produce products without coloring or fragrance. Regarding the Begin Life brand, a company representative said, “It is a product that can be used by the whole family, from children to adults,” and added, “Even the packaging was eco-friendly. “We use paper tape, paper packages, paper cushioning materials, and cushioning materials made from corn.”
Bath Project is currently planning to export to Japan and Saudi Arabia. An official said, “Japan is a country with a developed bathing culture. “We are also targeting Japan because we have export experience,” he said. “In addition, the Arab world has strengths in spa culture. “We will respond flexibly, focusing on small tablets or bath salts rather than bath bombs,” he explained.
Additionally, regarding the domestic market, “We have collaborated with department stores and cosmetics brands, and are also supplying to famous H&B shops. “We are also collaborating with Korea’s largest companies in various forms, such as hotel room packages and amenities,” he said. “In addition to product quality, our company also focuses on design. When you release a bath bomb into water, it feels like the universe is unfolding above the bathtub. Food coloring was used to ensure that these products are healthy for users. “We plan to develop more healthy and eye-catching products in the future,” he added.
Meanwhile, ‘Intercharm Korea’ is a global beauty and cosmetics exhibition, where more than 50 overseas buyers from 3,000 countries visit every year, discover overseas buyers with purchasing power and invite key players in the potential market. has established itself as a business platform for
→ Go to the 2023 InterCharm Korea News special page
