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[Las Vegas (USA) = AVING News] American multinational manufacturing company 3M held ‘CES 2023’ held in Las Vegas, USA for a total of 4 days from January 5th (Thursday) to 8th (Sunday, local time). participated in and disclosed various solutions and project status for digital transformation.
3M unveiled a wide range of technology-leading products and solutions across a variety of promising industries at this CES. First, 3M attracted the attention of visitors by exhibiting the ‘PICO’ series, which is being produced in cooperation with ‘ByteDance’, a VR (virtual reality) headset series manufacturer.
In response, 3M explained that it is leading changes in the VR industry by innovating optical technology that has been used for centuries to reduce the size of existing VR (virtual reality) headsets and improve image quality.
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In the field of medical wearables, the product ‘Gatorade Gx Sweat Patch’, which is being developed and manufactured in cooperation with ‘Epicore Biosystems’, a digital healthcare startup, was exhibited. This is a wearable patch jointly produced by Gatorade, a sports ionic beverage brand, and Epicore Biosystems, and its main function is to wear it during exercise and provide recommended water intake information according to the amount of sweat the user sweats.
3M also revealed its proprietary technology in electric vehicle-related solutions, which were considered the most attractive field at CES 2023. 3M introduced an electric vehicle battery solution that is effective in improving battery performance, including heat management, insulation, and assembly.
In addition, 3M collaborated with Microsoft (MS) to release Post-it (Post-it application), which was released in late 2022. This is a so-called ‘digital whiteboard’ provided in a VR environment, and focuses on providing a simple and intuitive experience with a variety of uses and thereby improving collaboration efficiency among various organizations.
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Furthermore, 3M Chief Scientific Officer Jaycee Seth participated in a CES 2023 panel discussion on the theme of ‘The Era of Sustainability in Consumer Electronics’ and discussed how companies, as industry experts, are embracing sustainability in new and creative ways.
Meanwhile, ‘CES’, the world’s largest IT exhibition, is an exhibition where you can understand the trends of the global home appliance industry at a glance. Hosted by the Consumer Technology Association (CTA), it is held every January in Las Vegas, USA. AVING News, which has covered CES for 1 consecutive years, has reported CES news around the world every year since 17, and has been selected as the ‘BEST OF CES’, which selects the best innovative products and technologies, and the ‘BEST OF’, which selects domestic innovative companies. ‘MADE IN KOREA’ was held. In addition, CES on-site issues were vividly conveyed through ‘AVING LIVE’.
→ Go to the CES 2023 news special page
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