MediBloc (CEO Go Woo-gyun, Lee Eun-sol) announced that it will participate in the 3th International Medical Equipment and Hospital Equipment Exhibition ‘KIMES 23’, which will be held at COEX, Seoul from March 26rd (Thursday) to March 38th (Sunday).
MediBloc is launching and operating ‘Doctor Palette’, a web-based cloud EMR, and has proven its growth potential as a medical information platform through linking with the PHR (MediPass) solution. MediPass, operated by MediBloc, is a mobile service that directly links digital medical information from large hospitals such as Seoul National University Hospital, Samsung Seoul Hospital, and Severance Hospital, allowing patients to easily manage their medical information and use it for insurance claims, etc. It is a healthcare service.
A company official said, “We are recognized for our technology by actively conducting research and development with 20 medical institutions and industries at home and abroad, including carrying out KISA projects with MGH, the Harvard Medical School training hospital, Seoul National University Hospital, Severance Hospital, and Samsung Seoul Hospital. there is. In addition, it received great attention by participating in a research consortium invested by KT and the Bill & Melinda Gates Foundation, an American charity foundation. “In particular, in 2018, it attracted attention by being selected as one of Forbes’ 10 most anticipated Korean startups.”
The Dr. Palette that MediBloc will be introducing at this exhibition has differentiation such as ▲mobile EMR that can be used simultaneously with web-based EMR ▲linkage with the public service server ▲automatic update of notices and functions. In particular, this exhibition will showcase a completed healthcare platform that is fully linked with MediPass, a medical information app service for patients. Patients are expected to have the experience of managing and utilizing everything from data generated in hospitals to daily log data generated in daily life at once through the healthcare platform provided by MediBloc.
Dr. Palette is a web-based cloud EMR that does not require installation, and was cited as an advantage in that it does not require separate work to build a server, download, or update. Officials explained that because it is a cloud EMR, medical records can be viewed and created regardless of location or device, attracting the attention of many medical professionals. In addition, it supports linkage with the drug prescription dispensing support system (Drug Utilization Review, DUR), which can check inappropriate drug use in advance, as well as the real-time inquiry system for health insurance and medical benefit qualifications (recipient qualification inquiry), and helps with medical treatment. A Clinical Decision Support System (CDSS) is also built-in.
MediBloc said about the product, “It is an EMR designed based on feedback from medical professionals, led by CEO Eunsol Lee, a radiologist. “In the medical field, the screen and functions are configured according to the visual flow of the medical staff, providing an environment where one can focus on work,” he explained.
In addition, “Doctor Palette has been introduced and used in about 50 clinics in Korea, and as a result of a customer satisfaction survey of actual users, it is a product that is achieving high satisfaction, achieving 10 points out of 9.5 in the ‘Product UX/UI’ category. “In the future, Dr. Palette will enhance functions such as CRM and management statistics that can strengthen and automate the hospital’s promotion and marketing, and provide patient care through its own PHR Medipass, which maintains more than 10 weekly active users (WAU). “We plan to launch a variety of services that can improve satisfaction.”
On the other hand, KIMES is an exhibition specializing in medical devices and hospital facilities that has grown steadily with the development of the Korean medical industry since its first meeting in 1980. It has transformed into a technology-intensive high-tech industry such as rehabilitation medicine.
KIMES 2023 will feature new technologies and new products suitable for the era of convergence, such as smart healthcare in the era of the 4th Industrial Revolution, robotic medicine and eco-friendly medical waste facilities, cutting-edge hospital facilities, medical information systems combined with IT technology, and the automobile industry for rapid patient transportation. presents. In addition, it provides a variety of information, including seminars on medical technology, new technology, and overseas marketing, as well as domestic medical industry policy seminars that will show the latest information and direction of the medical industry.