Global media channel AVING News conducted a real-time live broadcast of the ‘2024 Play Expo (PlayX4) B2B’, which opened at the first exhibition hall of KINTEX in Goyang-si on the 23rd (Thursday).
The opening ceremony on the 23rd (Thursday) was attended by Deputy Governor Kim Hyun-gon, Gyeonggi Provincial Council Economic and Labor Committee Chairman Kim Wan-gyu, numerous provincial council members, game company executives, and game association officials.
Starting with a performance by the game music ensemble ‘Flasic’, the contents of ‘Gyeonggi-do, game, industry, culture, e-sports, opportunity, communication, future, festival’ were entered and based on the values calculated by artificial intelligence (AI). A video ceremony was presented. In addition, a special Tekken match was held between Deputy Governor for Economic Affairs Kim Hyun-gon, Jeong Ji-hu, a disabled athlete, and Provincial Councilor Lee Jae-young and a knee athlete, drawing great attention.
The 2024 Play Expo (Play Of the approximately 150 game developers participating in this export consultation, more than half of them are conducting B2C in parallel, providing opportunities for the general public to directly experience the games being presented.
In addition, companies from various fields (board games, VR fields, etc.) located in the Gyeonggi Creative Content Agency, including a job fair during the B2C parallel period, participated, further enriching the diversity of the 2024 Play Expo (PlayX4).
‘5Hole’ provides various benefits to developers through the game platforms ‘Stove Indie’ and ‘Steam’ along with business matching to support small and medium-sized businesses’ overseas expansion. New games in various game fields, including console games, indie, PC/mobile, and arcade, are introduced, and there are also side events that all ages can enjoy without burden, such as a nostalgic arcade and cosplay events.
Accordingly, ‘2024 PlayX4 B2B LIVE’ prepared an event where reporter Yanick introduced the main games and products of participating companies in English and Korean. Even after the exhibition ends, edited video content is produced by each participating company and posted on the exhibition’s official YouTube channel to help participating companies utilize it.
For two days, from the 23rd (Thursday) to the 24th (Friday), in the YouTube live real-time chat room, there were comments such as “I look forward to the globalization of our country’s game industry”, “It’s fun to see the characters”, “New game releases in advance. “It’s amazing to be able to access it.” Various opinions could be confirmed.
This real-time live event was held for two days, May 23rd (Thursday) and May 24th (Friday). In particular, the ability to promote technology and content directly through video increased corporate satisfaction and received a positive response.
Meanwhile, the 2024 Play . In addition, you can enjoy various additional programs such as ▲retro market ▲e-sports competition ▲cosplay event.
→ Go to the 2024 PlayX4 B2B News special page
