NHN Korea Cyber Payment (hereinafter referred to as NHN KCP) has begun to expand its payment business by taking advantage of the subscription economy wind blowing in the automobile industry.
NHN KCP recently joined hands with BMW Korea to launch the world’s first after-sales service vehicle management subscription service, ‘BMW Service Care Plus’. BMW Service Care Plus is a program created to continuously manage customers whose vehicle consumables management warranty period has expired and whose vehicle was purchased more than 6 years ago.
This program is designed to reduce the burden of customer vehicle maintenance even after the warranty period expires through a subscription service. Depending on the product composition, it is divided into two memberships: standard and premium. Users can use the service for 12 months after completing the subscription application through the payment service provided by NHN KCP.
NHN KCP is expanding its online payment service area from reservations to purchases and after-sales service in line with the trend of domestic and overseas automobile distribution markets becoming online. In 2017, we launched Tesla’s domestic payment service, which sells 100% of its finished cars online, and supports BMW Korea and Mercedes-Benz Korea’s new car online reservation payment service.
Jae-wook Noh, managing director of NHN KCP’s PG division, said, “NHN KCP will continue to do its best to provide an optimal payment system that reflects our customers’ service coverage and industry trends based on the payment know-how accumulated through many years of business experience.”
Source: Pangyo Techno Valley Official Newsroom
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