Plans Coffee (CEO Choi Jun-hyuk), a service that sells high-quality coffee brewed by baristas through an unmanned vending machine, announced on the 8th that it has opened a store in Bundang Doosan Tower, the new headquarters of Doosan Group in Bundang.
Plans Coffee, located in the Open Innovation Center, a public lounge at Bundang Doosan Tower, is not a simple vending machine, but a ‘data-based drink curation device’ that aims to provide an optimized experience to service users.
Doosan Digital Innovation Team, which led the project, and Plans Coffee developed a new blend by compiling data based on detailed orders for coffee served over a month. Through this, ‘Doosan Coffee’, a limited edition service only served within Bundang Doosan Tower, was introduced.
In addition, Plans Coffee has added a ‘meal ticket payment’ function that allows payment through barcode recognition through linkage with meal ticket points issued as an in-house benefit, and is an IoT vending machine that complements the shortcomings of existing vending machines and kiosks with fixed functions. Steps have evolved.
An official from the Doosan Digital Innovation team said, “Through this collaboration with Plans Coffee, we wanted to provide company members with an opportunity to experience innovation in their daily lives,” adding, “Plans Coffee’s agile attempts and data-based fresh beverage experience. “It has a positive impact on users within the company and provides frequent feedback.”
Plans Coffee CEO Choi Jun-hyuk said, “Plans Coffee is pursuing innovation in bending machines, which are said to be outdated, by providing sophisticated designs and high-quality beverages,” adding, “Starting with Bundang Doosan Tower, we are entering the office cafe market in earnest. “We plan to expand our in-house unmanned cafe service through various types of corporate partnership models,” he said.
Meanwhile, Plan’s Coffee is a service that automatically sells high-quality coffee directly brewed by baristas through a vending machine. In addition, based on various data obtained from consumers purchasing beverages, we provide customized blending services and beverage curating services to consumers.
Source: Pangyo Techno Valley Official Newsroom
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