
MDL participated in the ‘7 Agri & Food Tech Start-up Rising Expo 26’ held at COEX Hall A in Seoul for three days from Wednesday, July 28th to Friday, July 3th.
MDL, a non-face-to-face plant subscription service startup, announced ‘The Green’, a planterior and plant subscription service using a non-face-to-face platform, at this exhibition.
MDL provides the Planterior service to small business owners and small business owners in advance in the form of augmented reality (AR) and provides it in the form of a subscription. This reduces the initial investment cost for installing Planterior and provides continuous non-face-to-face management services based on data.
An MDL official said, “The non-face-to-face Planterior using AR is a system that allows cafes and workplaces to subscribe to the plants they need for a certain period of time through their mobile devices.” “It has the effect of periodically replacing plants in this form,” he explained.
He continued, “Through MDL solutions like this, we can continuously receive after-sales service for plants. “The main target is cafes and offices, and actual experiences are also available on the website.”

Meanwhile, at AFRO 2023, the largest Agtech & Foodtech event in Korea, domestic startups with global growth potential in Agtech, Foodtech, and Green Bio will exhibit products and services to solve various problems in the agriculture and food industries, Various programs such as conferences discussing the present and future of Agtech and Foodtech and investment briefings (IR competitions) are held. This exhibition is hosted by the Ministry of Agriculture, Food and Rural Affairs and supervised by the Korea Agricultural Technology Promotion Agency, NH Nonghyup, COEX, and the Korea Food Tech Council.