Ogra Agricultural Corporation (CEO Jong-Hyeon Jang) participated in the ‘2023 Seoul International Food Industry Exhibition (SEOUL FOOD 2023)’ held at KINTEX in Goyang for 4 days from Tuesday, May 30 to Friday, June 2. .
Ograe is an agricultural corporation located in Seongju-gun, Gyeongsangbuk-do, and has mainly introduced cereal products manufactured by processing domestic grain raw materials such as brown rice, especially through the popping process, which has proven its differentiation through technology patents. Not only has it been introducing such processed foods under its own brand called ‘Ograe’, borrowed from the company’s name, but is also supplying them to about 40 companies through OEM and ODM production.
In addition, as public demand for immunity-boosting foods has increased since the COVID-19 pandemic, we have additionally developed and introduced a shake product line made of protein ingredients, which is receiving great response from young female customers in their 20s and 30s who are interested in diet and diet therapy. This is the company’s explanation.
In this exhibition, Oh Grae presented its diverse range of processed foods and selected ‘O Graepong’ as its most representative product. This is a cereal made by processing oats into flakes, and is characterized by a crunchy texture and a sweet taste achieved by using sugar cane and real cacao flakes. At the same time, due to the nature of oats, which are raw materials, it also has the advantage of being rich in protein, dietary fiber, calcium, and zinc.
The official emphasized that Ographong, which was first launched in 2019, has surpassed 4 million packs in cumulative sales to date, and is continuing its efforts to enter the North American and European markets, where demand for grain flake foods is high.
In addition to this, Ograe has ▲Byulchampong ▲Ohgrae Granola (strawberry, almond caramel, chocolate crunch) ▲Brown Rice Pop (strawberry, caramel, cocoa) ▲Ohgrae Hemp Seed Shake (grain, black sesame) ▲Protein Meal (cafe latte) Products such as sweet potatoes) were also exhibited and attracted the attention of visitors.
Ogra said, “We will continue to discover new raw materials that will maximize the benefits of our products and increase customer satisfaction, focusing on the company-affiliated research center that was established and began operating in earnest last year.” “In addition, in modern times, human “As lifespan continues to increase, the mid- to long-term goal is to develop substitutes and convenience foods by subdividing them into product groups with nutritional ingredients optimized for each age group and life cycle,” he explained.
Meanwhile, ‘2023 Seoul International Food Industry Fair’ hosted by KOTRA will provide conferences to discuss domestic and international food trends and insights, various programs to expand business networks, and strengthen exchanges and cooperation between domestic and foreign food companies. done. Various companies and contents, including domestic and foreign food-related companies, as well as companies related to food equipment, food packaging, and safety equipment related to food safety, as well as hotels and restaurants, were introduced.
→ Go to the 2023 Seoul International Food Industry Fair news special page
