Mushroom Maru (CEO Kim Jong-im) participated in the ‘5 Seoul International Food Industry Exhibition (SEOUL FOOD 30)’ held at KINTEX in Goyang for 6 days from Tuesday, May 2 to Friday, June 4.
Mushroom Maru is an agricultural corporation located in Jinan-gun, Jeollabuk-do, and has been conducting business based on mushrooms, including manufacturing media using domestically produced sawdust, producing primary mushroom spawn of various types, and manufacturing processed foods using them.
In particular, in 2017, the company made its name known in the industry by successfully mass-producing domestic white tree ear mushrooms through a public offering project with the Jinan-gun Agricultural Technology Center. In addition, we have secured the reliability of the products we produce and distribute by obtaining Excellent Agricultural Product Quality Certification (GAP) and Rural Convergence Industry Business Certification.
Mushroom Maru, which set up a booth in the retro concept Jeonbuk Chamber of Commerce at Seoul Food 2023, is a company supporting the traditional food marketing revitalization project conducted by Jeollabuk-do (Governor Kim Kwan-young) and Jeonbuk Bio Convergence Industry Promotion Agency (Director Lee Eun-mi).
At this exhibition, Mushroom Maru presented a variety of its domestically produced mushroom processed foods. Among them, the representative product is ‘Five Kinds of Mushrooms’, which is a product manufactured by drying and processing five types of mushrooms, including wood ear mushrooms, pine mushrooms, saeyan mushrooms, oyster mushrooms, and king oyster mushrooms, grown without pesticides.
An official from Mushroom Maru explained that during the drying process, a low-temperature cold air drying method was used to minimize the destruction of nutrients, and that the flavor, texture, and nutrition of each mushroom were taken into consideration to achieve harmony. In addition, it was emphasized that it can be used in various recipes, such as adding it to soup, porridge, and rice, to further enhance the taste of food.
Kim Jong-im, CEO of Mushroom Maru, said, “Our company has been supplying excellent spawn to mushroom farmers across the country, and in the process, we have been able to hear up close the difficulties of farmers who are having difficulties selling and distributing mushrooms.” He added, “So, consumers can easily enjoy mushrooms. “We wanted to increase demand by making it available, and the result was a processed food like raw mushrooms,” he said, explaining the background to the product development.
“As sales of our products continue to remain strong in home shopping and online markets, we plan to launch new products by diversifying the capacity and packaging, such as mushroom cubes and stick forms,” he said. “Furthermore, we will target the demand of local vegetarian consumers and sell them in Canada and Vietnam.” “We are also attempting to expand into countries such as these,” he added.
Meanwhile, ‘2023 Seoul International Food Industry Fair’ hosted by KOTRA will provide conferences to discuss domestic and international food trends and insights, various programs to expand business networks, and strengthen exchanges and cooperation between domestic and foreign food companies. done. Various companies and contents, including domestic and foreign food-related companies, as well as companies related to food equipment, food packaging, and safety equipment related to food safety, as well as hotels and restaurants, were introduced.
→ Go to the 2023 Seoul International Food Industry Fair news special page
