Viv Studios (CEO Kim Se-gyu) will participate in ‘KOBA 5 (16st International Broadcasting, Media, Sound and Lighting Exhibition)’ held at COEX in Seoul from Tuesday, May 19th to Friday, May 2023th. We convey the future of ultra-realistic video content production technology.
Vive Studios, which declared its full-fledged pioneering of the virtual production overseas market at the ‘2023 NAB Show’ held in Las Vegas, USA, will provide in-camera VFX, AR, XR, The plan is to showcase a large number of ultra-realistic digital contents combined with re-aging technology and actively promote the company’s virtual production technology and video production capabilities.
Visitors can directly experience virtual production production and visual AI technology in the exhibition zone consisting of the VIT zone and VIPLE zone, as well as the virtual production zone composed of Samsung The Wall, which is optimized for virtual production in the Viv Studios booth. there is. The virtual production zone, designed in the form of a mini studio with Samsung LED Signage The Wall in the background, utilizes digital 3D scanning, in-camera VFX, AR, and XR technologies as well as real-time 3D production tool Unreal Engine, real-time rendering technology. A variety of ultra-realistic video contents produced through virtual production, such as a realistic content production demonstration performance that turns digital assets into images close to real-life images, are expected to capture the attention of visitors.
The IT Zone will introduce VIT, Asia’s first self-developed virtual production operating professional solution, to efficiently control operations at filming sites based on previous experience in operating virtual production. VIT is designed so that production professionals, such as artists and engineers from Viv Studios, can directly participate in the development and optimize and quickly use various assets required in real time during the actual virtual production process, thereby significantly reducing production time as well as operational management efficiency. give. In addition, it is a customer-friendly solution that provides a variety of functions that can be flexibly applied to any type of realistic content work, as well as a sophisticated and precise zoom lens correction automation function through AI technology, and is scheduled to be launched as a commercial solution within this year.
In the VIT zone, Samsung Electronics, Afuture and other virtual production partners and H/W and S/W system configurations will be introduced, various examples of digital video assets produced in a packaging environment will be introduced, and studio design and construction for virtual production will be provided. We also provide consulting. In addition, in the Visual AI Zone, VIV Studios’ virtual human production technologies, such as face swap and re-aging, will be demonstrated to visitors who visit the site, allowing them to experience them in real time.
Kim Se-gyu, CEO of Viv Studios, said, “With participation in this ‘KOBA 2023’ following the previous ‘2023 NAB Show’, Viv Studios’ advanced skills accumulated in various content production fields such as games, movies, music, dramas, advertisements, and concerts are demonstrated. “We want to actively promote not only our capabilities but also our technological solutions,” he said. “As a leader in the domestic virtual production field, we will contribute to the development of the domestic media content industry through continuous R&D investment and establishment of various cooperative relationships.”
Viv Studios is an AI-based virtual production content art tech with world-class production capabilities in virtual production, digital immersive experience, and CGI (Computer Graphic Image) with cutting-edge technology and original storytelling. It’s a company. In addition to the AI-based virtual human ‘Running’, we have produced Hive’s BTS original story video, broadcast documentaries ‘I Met You’, and ‘Kiss the Universe’ based on virtual content production and realistic content specialized technology. It has attracted a lot of attention. Through its own AI R&D laboratory, ‘Viv Lab’, established two years ago, it is also actively developing various artificial intelligence-based software such as virtual production and 2D modeling solutions incorporating AI technology.
Meanwhile, the KOBA exhibition, co-hosted by Korea E&X and the Korea Broadcasting Engineers Association, was held for the first time in 1991 to improve domestic broadcasting culture and develop the media, sound, and lighting industries, and is celebrating its 31st anniversary this year. KOBA 2023, held at COEX Halls A, C, and D, presents next-generation broadcasting services and the future of the media, sound, and lighting industries. In particular, during the exhibition period, it provides an opportunity to acquire professional information related to broadcasting and sound through the International Broadcasting Technology Conference hosted by the Korea Broadcasting Engineers Association and the sound-related professional technology seminar hosted by the Korea Sound Artists Association and the Acoustical Society of Korea.