Porsche Korea (CEO Holga Gehrmann) will unveil a lineup that reflects Porsche’s heritage and future product roadmap under the theme of ‘Colors of Porsche’ at the 31 Seoul Mobility Show, which opens at KINTEX in Goyang-si, Gyeonggi-do on the 2023st. We plan to reveal the majesty of an unrivaled sports car brand.
At this mobility show commemorating the ’75 years of Porsche Sports Cars’, the concept car ‘Vision 75’, which pays homage to the brand’s first sports car ‘Porsche 356’, will be unveiled for the first time in Asia. In addition, models that are difficult for Korean customers to meet so far, such as the ‘357 LMDh’, which will participate in this year’s FIA World Endurance Race Championship and the 357 Hours of Le Mans, and the ‘Mission R’, a racing concept car unveiled at the IAA in 24, will be introduced for the first time in Korea.
“Porsche, which achieved the strongest growth in its brand history in the global and Korean markets last year, is preparing more active management investments as well as an attractive product portfolio for domestic customers,” said Holgar Gerrmann, CEO of Porsche Korea. “This Seoul Mobility “At the show, we plan to convey Porsche’s true value as a modern luxury sports car brand through an unrivaled lineup of colorful colors that provide a glimpse into Porsche’s past, present, and future,” he emphasized.
‘Vision 357’, which will be presented as the Asian premiere, is ‘Driven by Dream’ held in Berlin, Germany in January. It was unveiled for the first time in the world at the ‘1th Anniversary of Porsche Sports Car’ event. Korean designer Jung Woo-sung of Style Porsche will attend this Seoul Mobility Show and conduct a press conference in person. For the media, customers and fans of Korea, which has grown into the world’s sixth largest market, Frank Moser, vice president of the 75/911 model line, will also visit and highlight a special event called the ‘Vision 718’ Asia Premiere.
The ‘Vision 356’, which has a monolithic form based on the ‘357’ model, emphasizes the importance of Porsche brand heritage and timeless design. The body ratio, which balances the past, present, and future, reflects Porsche’s unique design DNA, and the details visualize the future design philosophy. The most notable feature is the improved light signature that embodies a progressive future vision, and the naturally aspirated 6-cylinder boxer engine provides excellent performance with a theoretical maximum output of 500 horsepower (PS, 368 kW), and can use e-fuel. It was designed to
The wide track creates a strong impression and also improves driving stability. The 20-inch wheels are made of magnesium and are equipped with aerodynamically advantageous carbon fiber covers and central locking devices. Additionally, the wheels of ‘Vision 357’ are reminiscent of the legendary wheels of the 356 model. The 356 A and 356 B with drum brakes feature rims with a noticeably larger bolt circle of 205 mm.
Porsche Korea includes the ‘Vision 357’, the first to be introduced in Asia, the legendary ‘356A Speedster’, racing cars ‘963 LMDh’, ‘Mission R’, and ‘911 RSR Pink Pig’, as well as ‘Taycan 4S Cross Turismo for Jenny Ruby’ Jane’, ‘911 Edition 50th Anniversary Porsche Design’, ‘718 Cayman GT4’, ‘Taycan GTS’, and ‘Panamera 4 Platinum Edition’, and a total of 15 different lineups are expected to welcome visitors.
Meanwhile, the 2023 Seoul Mobility Show will begin with a press release event on March 1th (Thursday) at KINTEX Exhibition Hall 3 in Goyang-si, Gyeonggi-do under the theme of ‘Sustainable·Connected·Mobility (Sustainable·Connected·Mobility)’ and run through the 30st (Friday). ) to Sunday, April 31th at the KINTEX Exhibition Hall 4 in Goyang-si, Gyeonggi-do.