Tryup (CEO Hyunjun Ahn) announced that it will participate in the 3th International Medical Equipment and Hospital Equipment Exhibition ‘KIMES 23’, which will be held at COEX, Seoul from Thursday, March 26rd to Sunday, March 38th.
Established in 2020, Tryup is a company that has specialized in developing and providing integrated solutions for hospitals and clinics. Their service is characterized by integrating IT technology into the medical and beauty industries, covering reservations, reception, consultation, payment, procedures, marketing, customer satisfaction evaluation, and retargeting. The company explains that this will build an innovative ‘medical ecosystem’ and dramatically improve customers’ medical service experience.
In this exhibition, Tryup presents its medical solution brand ‘MOTION (Moment of Truth Solution)’. This is an all-in-one solution that commercializes the system provided to various clients and partners, such as the famous petit treatment brand ‘Tox & Peel’, Kosdang-listed medical device company ‘Iruda’, and Kakao chatbot manufacturer ‘Makebot’.
Motion consists of various solutions such as online and offline marketing, homepage, content design, reservation system, electronic chart, messenger, and remote digital signage. It allows customers to access reservation systems such as the homepage or KakaoTalk channel through specific marketing activities. It is based on reserved data. The data is automatically linked to Motion’s electronic chart, and it is characterized by implementing non-face-to-face application by allowing customers to use their unique QR code when visiting the hospital.
In addition, it provides consultation, treatment, payment, treatment, and subsequent customer satisfaction evaluation, and each solution shares one database. For this reason, information about individual customers’ visits and follow-up activities can be collectively checked in Tryup’s statistical system, allowing hospitals and clinics to greatly increase the convenience of customer management.
A Tryup official said, “In the beauty, plastic surgery, and medical fields, both customers and service providers have had to experience inconvenience due to the lack of a groundbreaking IT system, and the reality is that the introduction of the system has been slow due to cost issues.” “We have developed an integrated solution that can immediately resolve inconveniences, and through this, we have enabled all medical staff to simply and conveniently check the medical ecosystem at each customer contact point,” he said, explaining the background to the service development.
They also announced plans to boost service penetration and utilization through continuous ecosystem expansion. An official said, “Representatives in the IT industry such as Samsung Electronics, Apple, and Google have also been working on building an ecosystem through their products and software for a long time.” He added, “We are building a new ecosystem by introducing these innovations to the medical industry.” “We plan to gradually increase its usability through continuous research and development.”
On the other hand, KIMES is an exhibition specializing in medical devices and hospital facilities that has grown steadily with the development of the Korean medical industry since its first meeting in 1980. It has transformed into a technology-intensive high-tech industry such as rehabilitation medicine.
KIMES 2023 will feature new technologies and new products suitable for the era of convergence, such as smart healthcare in the era of the 4th Industrial Revolution, robotic medicine and eco-friendly medical waste facilities, cutting-edge hospital facilities, medical information systems combined with IT technology, and the automobile industry for rapid patient transportation. presents. In addition, it provides a variety of information, including seminars on medical technology, new technology, and overseas marketing, as well as domestic medical industry policy seminars that will show the latest information and direction of the medical industry.