[Las Vegas (USA) = AVING News] Life Festa, Inc. (CEO Shin Jae-chan) will be held in Las Vegas, USA for a total of 2023 days from January 1 (Thursday) to January 5 (Sunday, local time), 8. Participated in the Eureka Park K-STARTUP Integrated Hall, the startup zone of ‘CES 4’.
Life Festa is a company that has built a real-world metaverse that anyone can use easily and frequently, with the motto of ‘gamifying everyday life.’ Based on the experience of experts who have developed and commercialized the avatar community-based metaverse, the company creates a virtual space that is closely connected to daily life and organically utilizes location-based technology, AR, 3D space, and global server technology. This is the side explanation. At the same time, we are expanding our industrial connectivity as a metaverse developer by actively developing collaborative projects that can create synergies.
In this exhibition, Life Festa introduces its first project, ‘Activly.’ It is characterized by providing an experience that connects the context between a real map and a virtual space experience. Within it, users can engage in various daily activities such as walking, exploring, and taking and sharing photos using the AR camera.
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Furthermore, we have a ‘C2E (Challenge to Earn)’ system that provides rewards for these activities to improve users’ desire to participate, and use the earned rewards to create a vector-based 3D map or create a virtual space to express their lifestyle. You can also create By expanding this, it is also possible to build a region-based interest community centered around creators.
Life Festa emphasized that Activly, which is based on gamification and interactive social, overcomes the limitations of conventional similar services that focus on passive measurement and enables the creation of an active and sustainable healthy lifestyle.
An official said, “As we are currently opening a Series A investment round, we hope to meet with global venture investors who are interested in the Metaverse and Web 3.0 fields. In particular, the Real World Metaverse that we are working on is gradually expanding its influence in the North American market, so we think this CES can be a good opportunity,” he said. “Furthermore, we want to discover communication channels with global media.” “Our goal is to promote our innovation to the global market and take a leap forward through diverse feedback,” he said, explaining the reason for participating in this exhibition.
He continued, “Real World Metaverse Active is planning its first launch in 2023. “In addition, we plan to introduce the NFT project ‘Penguin Flex’ to the global market,” he added.
Meanwhile, ‘CES’, the world’s largest IT exhibition, is an exhibition where you can understand the trends of the global home appliance industry at a glance. Hosted by the Consumer Technology Association (CTA), it is held every January in Las Vegas, USA. AVING News, which has covered CES for 1 consecutive years, has reported CES news around the world every year since 17, and has been selected as the ‘BEST OF CES’, which selects the best innovative products and technologies, and the ‘BEST OF’, which selects domestic innovative companies. ‘MADE IN KOREA’ was held. In addition, CES on-site issues were vividly conveyed through ‘AVING LIVE’.
The K-STARTUP Integrated Pavilion is jointly participated by the Korea Start-up Agency, Seoul Business Agency, and Seoul Digital Foundation, and 51 domestic innovative companies participated to enter the U.S. market and discover global partners. In addition, CES 2023 college student supporters selected from each university (Kyunghee University, Kookmin University, Sogang University, and Chung-Ang University) were matched considering majors and industrial fields of participating companies.
* Special reporters: Joseph Choe, Kidai Kim, Dongkwan Kim, Mokkyung Lee, Sangun Choi, Joon Suh Lee, Yeawon Choi, Jinnsun Park, Seung Hyun Nam, Min Seok Cha
→ Go to the CES 2023 news special page
